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On the docket this episode – the future of the high street. Luckily for us, we were able to join forces with Polly Barnfield from Maybe*. Polly also sits on the Future High Street Taskforce, making her well placed to provide a deep dive into the challenges facing the high street retail environment.
Her involvement in Maybe* – an advanced one-of-a-kind social listening tool – lent itself to our somewhat (un)healthy obsession with social media. But, more importantly, provided a platform for Polly to deliver a quick MBA for high street brands looking to drive footfall and engage their audience online. So the whole technology expert thing and High Street TaskForce thing, kind of made sense ;o).
Bonus points for us because we also discussed the UK wide Digital Index – a magic piece of tech from Maybe* which ranks towns and city’s against each other, and highlights the largest (and smallest) social voices contributing to the amplification, reach and output across various social media platforms within each town and city.
Together, Ian, Chris and Sam have over 30 years experience in the world of online advertising and digital marketing. Most of that is Chris, he’s getting on a bit ;o)
The Hit Publish trio uncover the secrets behind the algorithms dictating our lives and decipher the latest tech news.
Fuelled by coffee and the Google Calendar they’ll also play host to a variety of guests ranging from Silicon Valley insiders, Bona Fide Social Media Experts and some of best and brightest from the marketing and tech worlds.
Whether you’re a business owner, entrepreneur, freelancer or an agency legend. Hit Publish provides the content holy trinity; business, tech and marketing.
https://hitpublish.digital Is our home, we’re on all good podcast platforms. If you want to feature on the show, ask nicely via the form on the Hit Publish website, we’d be happy to have you!